Our Journey

Little City Treat was founded in 2019 by self-employed Edinburgh-based Beauty Therapist Debbie Greenwood and her Web Developer partner Forbes, after seeing the growth of the 'beauty at home' market in London and seeing an increase in online queries about a similar service in Edinburgh.

There seemed to be many people who, due to their busy schedules and family commitments were unable to get to the beauty salon. In addition to this, Debbie was well aware that highly trained beauty professionals were not sufficiently remunerated for the highly qualified services that they provided.

Little City Treat aims to provide customers with a flexible alternative to going to the salon, whilst also rewarding beauty professionals for the valuable work that they do.

While Debbie focused on recruiting highly qualified beauty specialists, Forbes focused on the technical side of the business, creating a bespoke booking platform enabling customers to easily book beauty treatments around their busy schedule at their home, workplace or hotel; alongside an application for the therapists themselves to manage their availability and appointments.

"It was quite challenging at times getting everything together to be able to start, as we did it along with looking after our baby (now 6!). We were running two established businesses at the same time and I also had a quite serious health issue and had to take some time to deal with that in the middle of things.  But, finally, Little City Treat was born" — Debbie

Although starting in Edinburgh, in 2020 Little City Treat expanded into Newcastle upon Tyne and built up a team of fantastic beauty professionals operating in the North East.

The goal for Little City Treat is to become the go-to platform for busy people who would still like to have hair & beauty treatments but would love it to work much easier around their schedule while empowering beauty professionals to maximise their potential.